Yup, more women in Britain want it bigger, according to this Agence France-Presse report. Considering the improvements in the procedures (i.e. less scars), more women and not just celebrities, are turning to so-called “aesthetic plastic” surgeons for help:

Excerpt:

LONDON — Nearly three times as many women in Britain are having breast enlargement operations compared to five years ago, a study out Thursday showed.

Britain’s biggest-ever look at breast augmentation surgery found that members of the British Association of Aesthetic Plastic Surgeons (BAAPS) carried out 6,497 breast enlargements in 2007 compared to 2,361 in 2002.

BAAPS secretary Rajiv Grover, a plastic surgeon in London, collated the information and studied the data, which was presented at the association’s annual conference in Chester, northwest England.