By Alex Villafania
INQUIRER.net
AYALA-OWNED TriNoma mall in Quezon City recently conducted its first food blogg
ers tour, inviting Filipino bloggers to savor food choices from over 30 restaur
ants.
Online Videos by Veoh.com TriNoma marketing supervisor Mench Dizon told Blog Addicts that they part nered with online service portal Yehey! to assemble the bloggers. Around 100 bloggers participated in the e vent.
Online Videos by Veoh.com Dizon said that blogging is a new and effective method for getting the word out regarding products and services as bloggers get to be read by other Internet u sers. "The Filipino community on the Internet gets information from bloggers nowadays ," she said. Even Filipinos abroad get information from bloggers in the Philippines and so s atisfying bloggers will also encourage overseas Filipinos to try and experience the mall, she said. Dizon stressed that the purpose of the event was to promote TriNoma as a destin ation for food lovers as the mall has over 100 restaurants, ranging from fast f ood to fine dining. "We basically represent the entire range of food choices as there are local and international restaurants that cater to all people," Dizon said. Dizon also said the food blogging event will just be the first of many activiti es, as TriNoma will eye other segments that use online communities to market sp ecific services.
Online Videos by Veoh.com TriNoma marketing supervisor Mench Dizon told Blog Addicts that they part nered with online service portal Yehey! to assemble the bloggers. Around 100 bloggers participated in the e vent.
Online Videos by Veoh.com Dizon said that blogging is a new and effective method for getting the word out regarding products and services as bloggers get to be read by other Internet u sers. "The Filipino community on the Internet gets information from bloggers nowadays ," she said. Even Filipinos abroad get information from bloggers in the Philippines and so s atisfying bloggers will also encourage overseas Filipinos to try and experience the mall, she said. Dizon stressed that the purpose of the event was to promote TriNoma as a destin ation for food lovers as the mall has over 100 restaurants, ranging from fast f ood to fine dining. "We basically represent the entire range of food choices as there are local and international restaurants that cater to all people," Dizon said. Dizon also said the food blogging event will just be the first of many activiti es, as TriNoma will eye other segments that use online communities to market sp ecific services.
Wow, I didn't know that there are so many food bloggers in the Philippines. Foo
d blogging sure looks like a great topic to blog about.
i just wish bloggers have the ethics of a writer.. they will just it's masarap
to promote because its free
@Ruwel, i think the reason why many companies now get bloogers for these type
of events is because
1. its cheaper for comapnies to do this kind of marketing strategy compared to
doing a TV or a print Ad campaign
2, and more importantly, bloggers, are always honest with what they say of feel
about a certain product. bloggers are not afraid to tell negative stories abo
ut a product they dont like or didnt meet their expectations.
in fact you can bring in more traffic to your new product/service using blogger
s.. and yes it's cheap..
just throw a bloggers party.. sponsored by your product..and expect to his glob
al overnight..
Ruwel: i hope u dont generalize all food bloggers, there are bloggers that are
honest that even if its free they will give thier honset opinion abt the food.
Jake: Yup food is a great topic to blog about
t-lincoln-ne.html
Hey friends, Thank you !
I have many problems with my web browser Chimera on your web site. The chimpanz
ees are still in the page :).
Boy, this is some high-class site
Your site looks great! Best of luck to you.
-warranty-on-line-am-co-fairfield-ca-xlr-v.html
Wonderful web site, was very useful. Lovely touch having this guestbook. Thanks
I just want you to know that I think you did a terrific job on this websight.