By Alexander Villafania
INQUIRER.net

How do you create blog? What copyright rules should be followed? How can you earn from blogging?

Blogger and editor of Digital Filipino Janette Toral hopes to answer these questions in her latest book “Blogging from Home,” which she launched at the recent Internet and Mobile Marketing Association of the Philippines Summit in Makati City.

Toral, who has been blogging for the last five years, said that she has been thinking of coming out with a book on blogging since 2006 but realized she needed to understand the blogging community more in particular its dynamics.

“I hope to share how [people] could make a presence in the blogosphere and perhaps earn a little, without having to be so gung ho,” Toral said in an interview.

Watch this video interview with Toral.

The book is, however, only taking into consideration blogging trends in the Philippines because, as Toral stressed, she would not want to sound like a true expert in the subject of blogging.

On the other hand, she said she will have to market the book in Australia and the US, specifically targeted at Filipinos abroad.

Toral said the blogging community in the Philippines has grown and among the most popular blogs were cause-oriented. These blogs contained information that were not easily accessible in other forms or web portals. She also referred to the recently conducted Top Ten Emerging Influential Blogs 2008, which she organized that recognized bloggers that mattered.

As it is, a growing number of Filipino Internet users are reading bloggers to get information they want. As such, bloggers are becoming publishers themselves.

“Blogging is serious business in a sense that you have to have a lot of content, and depth. It also uses multimedia. Blogs have to have authentic and unique information for people to stick,” she said.