Izah Morales
INQUIRER.net

EXPRESSING oneself in this digital age comes in different forms. You have blogs and videos, for instance.

Tang Teazperiment is among those riding on the blogging and user-generated video trend, as it launched an online show that features flash mobs.

A flash mob describes a large group of people who suddenly assemble in a public place to perform an odd action for a brief period, then they disperse.

“With the new media, teens can express themselves internationally,” says Ketchup Eusebio, host of Teazperiment.

“It’s such a relief for students because they don’t need connections with any media outfit but just their laptops and the Internet,” adds Andi Manzano, co-host Teazperiment.

The term flash mob was unknown until Harper’s Magazine Senior Editor Bill Wasik published an article on March 2006. Wasik began organizing flash mobs in May 2003 in Manhattan through social media networks or via email.

Cindy Abella, brand manager of Tang Fruit Teaz, said the show is a competition open to anyone who may want to submit video clips apart from the seven participating organizations in this project.

“Teazperiment is about channeling one’s boredom into something creative,” says Abella.

Seven school organizations from the University of the Philippines, Ateneo de Manila University, Trinity College, Polytechnic University of the Philippines, San Sebastian College, La Consolacion College and Far Eastern University-FERN have already submitted video clips, which will be judged by viewers.

Under the organization category, the video with the highest number of votes from the viewers would win P50,000. On the other hand, the top three videos from individual submissions would be rewarded an Xbox game console and a Rockband game (first prize), three Asus laptops (second prize), and Nokia cellphones (third prize).

The voting period for the organization category ends in March while voting for individual submissions ends in May.