a. SM/Hypermarket
b. Landmark
c. Rustan’s
d. Puregold
e. Shopwise
f. Ever Gotesco
g. Cherry Foodarama
h. Metro Gaisano
i. Robinson’s
j. Metro Stop
k. Santis
l. Waltermart
m. Makro
n. PriceSmart
Frugality Week: Vote for the cheapest grocery in the Metro
04/25/08
Posted under Frugality Week, budgeting, buying tips, family finance, food
31 Responses to “Frugality Week: Vote for the cheapest grocery in the Metro”
Pages: [7] 6 5 4 3 2 1 » Show All
Pages: [7] 6 5 4 3 2 1 » Show All

August 12th, 2008 at 10:02 am
Last month, the Hotel & Restaurant Cost Controllers Association (HRCCAP) conducted a survey on prices of local supermarket chains. Unfortunately, I cannot attach the pdf copy of the result on this reply.
Survey was done on a span of less than 24 hours, from afternoon of July 12 until morning of July 13, with printed receipts to prove this. The establishments surveyed were not contacted, nor were they informed of the attached results as of this writing.
The result from least expensive to the most expensive:
Cherry Foodarama
SM Supermarket (because of 4 yellow tag items)
Robinsons Supermarket
Puregold
Landmark
Rustans
South Supermarket
Summary / Analysis:
1. Cherry Foodarama and SM Supermarket are tied at the lowest priced groceries, while Rustans and South Supermarkets are at the upper end. But if SM Supermarket has no specially priced items (yellow tag), Cherry Foodarama will become the most competitively-priced grocery store.
2. There’s a 5% average price difference from the lowest-priced store vs. highest-priced store. If you’re monthly grocery expense is more than Php 8,000 or Php 100,000 a year, you could save about Php 5,000 annually if you shift allegiance from high-end to low-end grocery store.
Will the 5% savings makeup for the sacrifice in comfort and ambience? In these hard times, I guess people will prioritize any potential savings.
3. Looks like grocery store chains are consistent on pricing scheme and availability of their products. Random check of SM Centerpoint vs. SM Makati grocery store prices are the same. When Cherry Foodarama Shaw Blvd. and South Supermarket Pasig branches were asked on availability of products which are unavailable on their surveyed branches, they also don’t have stocks of same products. On a separate survey of Rustans and Shopwise prices, their price vary only in 2 out of 20+ items surveyed.
4. Presence or absence of loyalty cards has minimal or no effect on grocery stores’ pricing scheme. Could be the same on location and store size.
5. Parking fee is dependent on the location. Supermarkets outside or on outskirts of Metro Manila do not charge parking fee.
We’re planning to repeat this survey to see the change in prices after 2 months, and we’ll also include more supermarket chains.
To those who live near the Cherry Foodarama stores, you are quite lucky.
Noel
June 26th, 2008 at 10:05 am
Puregold has way cheaper prices! That’s around 10-20% savings compared to SM.
May 14th, 2008 at 7:45 pm
HI all,
Im just new in reading this section but i like this frugality category a lot. maybe because I can relate coz am frugal
regarding the question, I vote for PureGold and South Supermarket. That is where i used to buy my groceries. I find their items cheaper compared to SM. Too bad we dont have cherry fooderama in the city where I live..seems that it got the most votes.
May 2nd, 2008 at 1:06 pm
South Supermarket?
April 29th, 2008 at 8:24 am
Cash and carry, cheaper than other grocery stores and they have 90% of what you need
The big plus is that it’s already a mall now
ONE STOP SHOP 