There’s something about listening to a 20-something dream about becoming a CEO by age 30 that brings out extremes in people.
Franco Mesina is a classic example, and he is probably used to getting the full range of reactions from admiration to rejection. The far right side of the spectrum — pessimism from other people or even outright rejection of his dreams — don’t seem to have any effect on him.
Even before he graduated from college, Franco has already set up a water-refilling station business with his dad. But while the business flourished, he had no plans of stopping there. With his girlfriend Abby, he stumbled on a business opportunity when they met an importer/exporter of equipment for water refilling stations. They convinced the businessman to take a chance on them, thus the birth of a new company with a business to business (B2B) strategy, aiming to be a major supplier of good-quality equipment for water stations and institutional clients all over the country.
The way Franco declared his goals of becoming a CEO of a nationwide water company by age 30 – that’s less than 10 years from now – makes one think that meeting the big businessman who gave him and his girlfriend a break was not a happy coincidence. He looked like someone who make things happen with sheer determination.
Franco and Abby are now busy with three fledgling companies – a supplier of water refilling station equipment, Icylicious (snow cones from clean water) and a packaging company. If you want to vote for Franco and Abby to be one of eight groups of business owners who will get advice from Willy Arcilla for one year, just comment on this article ☺
Read about contender number one, No Slipping Inc.’s Wilson Sy, here.
Read about the first plenary session in my two blog previous posts here and here.
Click here to watch a video of Franco and Abby.


March 17th, 2008 at 11:07 am
Good luck and more power to both of you, Franco and Abby !
Your strong determination will definitely
bring you to the top.
March 17th, 2008 at 10:02 am
To Franco & Abby,
I watched your video. Good minds! You have my prayers & best wishes for a successful venture.
Cecilia Aquino, Class 73 AHS
March 17th, 2008 at 7:29 am
I wish you luck in your endeavor. I truly believe you deserve it. I admire business minded people like. I was once like you, dreaming of having a business of my own. Unfortunately it didn’t happen.
Keep up the good work.
March 16th, 2008 at 3:12 pm
Being a CEO is more of an art than a science. Franco has that gift of art, profile and potential to fulfill his dreams in becoming a successful CEO.
With his vision and determination, achieving his goal will be sooner than later.
Way to go Franco. Good luck…
March 16th, 2008 at 2:33 pm
Way to go. Hope to see more young men like you making a difference and leading the way. New generation of entrepreneurs with bright and solid ideas. You definitely have my vote.