Melani and Marvin Natores have a very nice problem – demand for the product and services they have been selling for the past two years is TMTH. That’s American Idolish for “too much to handle” in case you haven’t heard. :-D
An accountant and a chemist by profession in their early thirties, the couple set up an event-souvenir business that provide onsite creations as take-home gifts like photo magnets, bag tags, key chains.
The way Filipinos have gone crazy over the digital revolution, it’s not that hard to understand why their company, Konsepto, is very much in demand. Divisoria giveaways for weddings are uber-tacky, chocolates are nice but you can buy them anywhere. Now, instant photographs of the event itself…that’s kewl!
Even for corporate events and big seminars or symposia, these digital lootbags meet the craving for personalization and customization so widespread these days. People are always looking for something that is uniquely theirs. I tell you it’s a rebellion from mass production, China-style.
So Melani and Marvin are applying for business mentoring to learn from Willy Arcilla how to make sure their unique ideas are protected, and yet be able to expand their business to Visayas and Mindanao. It’s a bittersweet place to be – they want to keep the technology safe but know they have to let more and more people see the technology so they can expand.
Their new product, Fotoloco, for example, is a Fotome-ish type of contraption that many yuppies are now getting familiar with. It’s the product itself that they can’t hide in the backroom, and yet putting the booth itself out in the public eye raises the chance of getting whammed by a serious copycat.
Watch a video of Melani and Marvin on their young business. If you think Melani and Marvin have what it takes to be part of the business mentoring project of INQUIRER.net, vote for them by commenting on this blog. You may also want to check the previous articles for my blog posts on the first six contestants.
Pat’s Floral Supplies
Comteq Computer & Business College
Mandilu
Jyouhou(joho) Technology Inc.
Fountain Cool
No More Slipping, Inc.
(Business Mentoring is a one-year project by Open For Business of INQUIRER.net. We are choosing eight businesses from the ones that applied by email, who will be mentored by Willy Arcilla, regional director of ZMG Signium Ward Howell and president of Business Mentors Inc. Willy is an industrial economist from the UA&P-CRC with a 25 year career in corporate planning, marketing, sales and general management across Asia-Pacific, and is a recipient of the Agora Award for Marketing Excellence.)
Candidate Number Seven: Konsepto (updated with video)
Melani and Marvin Natores have a very nice problem – demand for the product and services they have been selling for the past two years is TMTH. That’s American Idolish for “too much to handle” in case you haven’t heard. :-D
An accountant and a chemist by profession in their early thirties, the couple set up an event-souvenir business that provide onsite creations as take-home gifts like photo magnets, bag tags, key chains.
The way Filipinos have gone crazy over the digital revolution, it’s not that hard to understand why their company, Konsepto, is very much in demand. Divisoria giveaways for weddings are uber-tacky, chocolates are nice but you can buy them anywhere. Now, instant photographs of the event itself…that’s kewl!
Even for corporate events and big seminars or symposia, these digital lootbags meet the craving for personalization and customization so widespread these days. People are always looking for something that is uniquely theirs. I tell you it’s a rebellion from mass production, China-style.
So Melani and Marvin are applying for business mentoring to learn from Willy Arcilla how to make sure their unique ideas are protected, and yet be able to expand their business to Visayas and Mindanao. It’s a bittersweet place to be – they want to keep the technology safe but know they have to let more and more people see the technology so they can expand.
Their new product, Fotoloco, for example, is a Fotome-ish type of contraption that many yuppies are now getting familiar with. It’s the product itself that they can’t hide in the backroom, and yet putting the booth itself out in the public eye raises the chance of getting whammed by a serious copycat.
Watch a video of Melani and Marvin on their young business. If you think Melani and Marvin have what it takes to be part of the business mentoring project of INQUIRER.net, vote for them by commenting on this blog. You may also want to check the previous articles for my blog posts on the first six contestants.
Pat’s Floral Supplies
Comteq Computer & Business College
Mandilu
Jyouhou(joho) Technology Inc.
Fountain Cool
No More Slipping, Inc.
(Business Mentoring is a one-year project by Open For Business of INQUIRER.net. We are choosing eight businesses from the ones that applied by email, who will be mentored by Willy Arcilla, regional director of ZMG Signium Ward Howell and president of Business Mentors Inc. Willy is an industrial economist from the UA&P-CRC with a 25 year career in corporate planning, marketing, sales and general management across Asia-Pacific, and is a recipient of the Agora Award for Marketing Excellence.)
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[...] Melani and Marvin Natores Konsepto [...]----- PING: TITLE: links for 2008-03-24 « PinoyBlurker @ PinoyBlogoSphere.com URL: http://pinoyblurker.wordpress.com/2008/03/24/links-for-2008-03-24/ DATE: 03/24/2008 11:18:50 PM IP: 72.233.2.30 [...] Open for Business » Candidate Number Seven: Konsepto (updated with video)#more-164 project of INQUIRER.net, vote for them [...]----- PING: TITLE: Open for Business » Candidate Number Nine: Rica Pawnshop & Jewelry Store URL: http://blogs.inquirer.net/openforbusiness/2008/03/24/candidate-number-nine-rica-pawnshop-jewelry-store/ DATE: 03/24/2008 05:51:03 PM IP: 198.66.163.92 [...] Konsepto [...]----- PING: TITLE: Open for Business » Candidate Number Eight: QMA Outsource Corp. (updated with video) URL: http://blogs.inquirer.net/openforbusiness/2008/03/20/candidate-number-eight-qma-outsource-corp/ DATE: 03/24/2008 04:26:57 PM IP: 198.66.163.92 [...] Services « Candidate Number Seven: Konsepto (updated with video) [...]----- -------- Read More
looks like a very promising business idea. count my vote for these young entrepreneurs.
i have seen the products of these couple through a friend, and i must say it rocks! the magnet pictures can really be a good souvenir, and i was telling my friend that when i get back to Philippines and get married, i will consider the products of melanie and her husband for souvenir. =)
i vote for them!!! i'm from chicago and their business would be awesome here in the US, the wedding industry is a great market for this type of business. i hope you make it over to the US soon!
hey guys, i just thought you should know that i think what you're doing it's pretty cool and i hope you win...
I like the idea of Konsepto. I think this small enterprise has a future.
I find their product unique. I support this idea from this young couple. Such innovative and creative ideas really brings my interest. I vote for them as I have personally received this kind of souvenir.
Being creative and dedicated to this kind of business is such an inspiration to the Filipino youth. I highly recommend them to the entire person that will meet and talk to! Melani and Marvin keep it up!
with a business like that, it will surely hit the market here in ecuador! go for it!
Estoy de acuerdo con todo lo dicho y creo que va a ser un negocio exitoso.
I agree with all what they have said and I think that a business like that will be successful.
with a business like that, it will surely hit here in ecuador. i vote for this couple!
Their product concept is a cut above all the mass produced give away we normally get from events and definitely something for the recipient to keep. Two thumbs up for them!
instant photographs of the event itself…and in photo magnets, bag tags & key chain form? That's really cool!..I'd vote for you!
this is a great business...very innovative...hope to see more of Konsepto...
adds a personal touch to any function... innovative, captures moments, creates memories.
Hey Melani and Marvin, your product sounds wonderfully innovative and exciting! way to go guys... i definitely vote for you all the way from India!
nice concept! one vote from me! :D
Hi Marvin and Melanie, your business product is supper-duper. I’m pretty sure that I got a sample of your product ( a magnetic photo as a wedding souvenir) when I attended the wedding of my former member (now Mrs. Michelle Velarde Loveland) in Singles for Christ. Mitch got married in Fernwood Gardens July of last year. In fact, I like the souvenir so much to the extent of placing it in front of my dressing mirror… Nice shot, huh!
Kudos to both of you for coming up with such kind of business.
Susan
Definitely looking forward to a great product concept. You deserve to be in the Business Mentoring program.
Very nice concept and product indeed! Keep up the good work...
Its always nice to learn of new concepts and how they would meet a yet un-satisfied demand.
I wonder if they will go into franchising. Maybe thats the next step.
You have my vote. God bless!
March 21st, 2008 7:55 am
having heard of your new product, well that's something that will click in the market regardless of age considering its being innovative and it leaves nice memories of the transpiring events. great, you got my vote!
March 21st, 2008 8:15 am
that's one product that will surely click in the market especially to the young generation. that's great, I vote for you!
really cool... filipinos will really dig this! we are crazy with these souvenir stuff! you have my support here in nicaragua, central america!! =)
having heard of your new product, well that's something that will click in the market regardless of age considering its being innovative and it leaves nice memories of the transpiring events. great, you got my vote!
I've seen these guys in one of the IT events . Honestly I was surprised at first to see an odd product from all the IT products and services lined up. Hey but the response they got was tremendous. It was like a queue for a hit movie. It's a box office hit! Great work guys!
I believe there is a very bright future for this kind business... keep it up young couples... my vote is with you...
Hi Mahjo and Meme! Congratulations on your growing business!! Hopefully, we can go home for our new daughter's/son's birthday so we can get services..Keep up the good work. =)
Mervin and Melanie's product concept is not only innovative but very relevant.Congratulations we need more people like them who can showcase Filipino ingenuity.
Stories of young Filipino entrepreneurs promoting a good idea, offering good service, and giving good jobs to other Filipinos are always inspiring. All the best to you, Melani and Marvin!
We really need fresh ideas like this...especially on how to keep special memories on special occasions...Two thumbs up for them!
Very nice and promising! Konsepto got my vote! Looking forward to see more of Konsepto!
I am interested with the products! Hope & Pray that Konsepto will get the business mentoring project!
An ingenious concept coupled with the passion to serve. That's what makes Konsepto stand out.
I am voting & highly recommending your creative ideas on these wonderful products/business which will be appreciated & treasured by anyone who'll have it. Bring them to TEXAS!
Marvin and Melanie,
Way to go...I vote for you!
Marvin and Melanie,
you deserve to win...I vote for you!
Hi Melanie and Marvin. Your product sounds good. Praying for your success.
Capturing your event in a fun-filled way is what Konsepto really makes. Its fun, creative, and unique. My vote for Melani and Marvin, really great business!
Your product sounds great! Goodluck!
Their business is something really cool and interesting.. It is sad that i haven't heard of their service until now.. I just got married last March 8, 2008, and it would have been really great if we availed their products and services for our give-aways.. God bless and may your business truly prosper.. I'm definitely voting for you..
I like the concept of their products cause its very personal and innovative. it captures a moment sealed to a photo magnet or pins or key chain or bag tags. Like the pin i have which i pinned in my bag. Seeing my friends thru that pin always makes me smile. its something worth keeping :) konsepto definitely deserves to be in the list.
Konsepto ! deserves it. It's unique!
lets move it to another level now ! best wishes Mel and Marvin
This concept sounds great!
God bless.
the first time i heard about this, i got interested right away... a great idea for wedding; debut or corporate souvenirs. goodluck to both of you!!!
Hi Marvin & Meme,
You're business is really innovative and unique. My vote goes to you guys!
Good concept... hope to have a party soon so I can avail of their services
I have seen some of their products; they are really nice for special events.
I vote for Konsepto
This is a really great idea! I'm really bored getting the traditional giveaways in parties. This is something really innovative and fun. Congratulations Meme and Marvin!
This is a great way to personalize my gifts....and even giveaways for the special events in my life. My vote goes to this very innovative couple!!
They'll provide you good photos on nice graphics inlaid in something useful! YOU HAVE MY VOTE! GOOD LUCK!