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Archive for January, 2009
30.01.09

Hard sell never sells

- marketing -

YESTERDAY could have been called “Surprise Day” at our home. My dad arrived from work with a small plasma TV to surprise my mom. Well my mom had a surprise for my dad as well: a high-tech touch stove, a massage chair, and a heat massager.

It’s not always like this at home. My parents hardly surprise each other with appliances just because “wala lang.” My mom’s TV is so old that it fades to black in the middle of TV Patrol and so my dad figured it seemed like a good time to buy a new TV.

My mom, on the other hand, was just walking in the mall when some giddy sales people invited her in their store to try out this and that. So even if she had no plans of buying anything, she walked out with all those items I mentioned above plus a P51,000 straight charge on the credit card bill.
[Read the rest of this entry »]

27.01.09

12 rules for microenterprise success (part 1)

- business strategies -

16.01.09

Why some businesses encourage use of social networking sites

- business strategies, marketing -

09.01.09

Funds available for small consumer electronics or tech companies

- Financing your business -

07.01.09

Dagupeña stands the test of time

- success stories -

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