SME Insight goes high tech
There’s much business and much money to make in the world of high technology, and no, the possibilities aren’t just for Microsoft, Yahoo and Google.
In the January-February 2008 issue, SME Insight takes an in-depth look at successful homegrown tech companies.
There’s Seer Technologies, a lean-but-mean software company that has managed to rack in millions in sales from top clients like Skycable and PLDT. Find out how they made their mark with just a handful of people on board.
Level Up! Games Philippines is best known for its massively multiplayer online role playing game (MMORPG) Ragnarok. But there’s more to Level Up than just Ragnarok, as CEO Jane Walker tells us.
Then there’s everybody’s favorite Internet café, Netopia. Did you know that it started as just a small place on
Katipunan Avenue
Online buyers have been patronizing Regalo Service for its gift registry and shopping services. And all it took to get the word around was the power of blog marketing.
Finally, we zero in on a “perpetual trade fair online” run by Global Trade Philippines. The fact that the company is in turn run by two very young people whose mission is to bring foreign buyers and exporters together makes this company particularly interesting.
Elsewhere in the magazine, get to know the pretty lady behind the hot Zen Zest stores and Scent Station kiosks – Michelle Asence Dula – as she tells us how she started her empire and made it grow.
Then Roberto Castañeda reveals how he stumbled upon making wine from yellow and green mangoes. As he says, “If Europeans have the grape wine, the Filipinos have the mango wine.”
Aside from our features, we also have our meaty Toolbox section, with articles on the art of closing a sale, availing of the tax amnesty, getting results with publicity, identifying leadership, using Six Sigma in operations, dealing with labor unions, and managing project quality.
It’s another power-packed issue of SME Insight. Now at your favorite bookstores and magazine stands.



