By Erwin Oliva
INQUIRER.net

A MUSIC website has been launched recently that will promote Filipino-American bands, a Philippine-based developer told INQUIRER.net.

With an estimated four million Filipinos living in the US, executives at EGGstreme said the company has quietly launched FliptUp.com, an online community designed to allow Filipino-American bands to later sell their music.

EGGstreme is the international arm of mobile content and digital applications provider EGG.

In an interview, Ma. Johanna David, marketing manager of EGGstreme, said FliptUp.com will focus on building the community this year. But they will offer MP3 downloads, advertising opportunities, and gig announcements through the website.

Several music websites have recently emerged, but most are focusing on promoting local bands.

The website is currently host to several Fil-Am bands, but more will be added, said David.

David said the website currently lets Fil-Am musicians create their virtual spaces where they can post their profiles, showcase their work and promote their gigs and activities. It will also allow fans to communicate with bands through the website.

Asked if FliptUp was similar to mySpace, David said FliptUp.com aims to be different because it caters to a market that is untapped.

Fil-Am bands now on FliptUp.com include Madrhymes, Muzak Shot, Grey Mourning, Blind Cry, Third Element, and Grand Fools Derby, among others.

EGGstreme is working with US-based partners who are also recruiting more bands to participate in this new online web community for Fil-Am musicians, David said.