When music leads, empowers and delivers
- Causes, Concerts, Entertainment (general), MTV -
Ever since the days of USA for Africa and Band Aid, music has become a vehicle for various causes.
In the Philippines, MTV has been holding a music summit mainly geared towards protecting young people from the risk of acquiring human immunodeficiency virus (HIV) and acquired immune deficiency syndrome (AIDS).
“Seemingly, there is a gap in bridging the message to the intended audience like the young people. The best way to reach them is through media and MTV,” says Dr. Jose Gerard Belimac, manager of AIDS & STI Prevention and Control Program of the Department of Health (DOH).

