08.09.07
MTV shakes up Video Music Awards
- Awards, Events, MTV -
By Nekesa Mumbi Moody
Associated Press
LAS VEGAS, Nevada–This has long been a place for escape when life gets too boring. So after a spate of forgettable Video Music Awards shows and a ratings dive, MTV has planted the broadcast in Sin City.
Sunday night’s show is being beamed from the Palms hotel — home to the Playboy Club — and will feature the much-hyped comeback performance of tabloid queen Britney Spears, who hasn’t graced the MTV stage since she famously locked lips with Madonna back in 2003.
“The MTV awards have never been about the awards, it’s always been about the party and the music,” says Entertainment Weekly executive editor Lori Majewski. “What better place to party than Vegas?”
