By Lawrence Casiraya
INQUIRER.net
WATCH out, Google. Yahoo! is out to conquer the world one country at a time.
Yahoo! is localizing its services in its goal of building communities that consequently, produce tons of local content. Flickr recently announced multilingual versions. And isn’t it just timely that co-founder Jerry Yang is taking over again as CEO? Yahoo! is more aggressive this side of the world than rival Google, I think.
During the recent launch of Yahoo! Pinoy Connect, I asked Tom Sipple, Yahoo! managing director for Southeast Asia, about this “go local” (I coined that term myself) strategy.
Here’s what he had to say.
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