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Why Yahoo! is betting on RP

02/27/08

Posted under Internet, Videos, Yahoo!

By Erwin Oliva
INQUIRER.net

YES, this plan has been in the works for the past years, according to its Southeast Asian executives.

Now that Yahoo! has seen the growth in the number of Internet users here, and the potential for business and advertising (they say 85 percent of users here avail of a Yahoo! service), then it’s but logical for them to bet their money on the country.

So while everyone’s — well, almost everyone, including the taxi drivers — attention is focused on the Senate investigation on the controversial national broadband network project, it’s business as usual in the high-tech industry.

According to its executives in Yahoo! Southeast Asia, the Internet giant wants to be the “starting point” for local users. The Internet company is also pushing its “unified advertising” strategy in the Philippines.

So after the bid from Microsoft, Yahoo! has already realized how much it is worth — perhaps more than what the Redmond-based software company has offered so far.

The next step, of course, is to expand in emerging markets like the Philippines.

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11 Responses to “Why Yahoo! is betting on RP”

Pages: « 3 [2] 1 » Show All

  1. 6
    Erwin Oliva Says:

    Thanks for your opinions, guys. Please read the link to full article. It explains it all. and, no, we’re not belittling taxi drivers. It was an personal observation.

  2. 5
    golds Says:

    This is good news. I hope it will creates more jobs and open more opportunities.

  3. 4
    nonesense Says:

    yes, yahoo’s expansion has nothing to do with microsoft. please provide a valid source before making statements. and it is not pre-judged that they find their worth when microsoft bid was terminated. i think from the start they have known their worth to internet industry knowing microsoft is far behind them.

  4. 3
    Ivn Says:

    I doubt the bid is the reason for the expansion.

    And I don’t see the need to mention “taxi drivers” in this article. It serves no purpose but to bellitle the job.

  5. 2
    Huh Says:

    huh? Yahoo realized how much it is worth? Yahoo’s expansion to the philippines has nothing to do with microsoft.

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