By Alexander Villafania
INQUIRER.NET
MANILA, Philippines â Many home appliances are least discussed by tec
hnology reviewers. These include electric fans, flat irons, microwaves and airc
onditioning units, refrigerators and washing machines. This is largely because
they are taken for granted. Consequently, these devices have limited factors to
describe if they are better than the other brands.
Washing machines are among these devices that seem to be misunderstood. One rea
son is that most Filipino consumers would only look at two aspects for a choice
of washing machines: price and capacity. In some cases, it's either a twin tub
or an automatic. Whichever the case, many Filipinos are not as picky with thei
r washing machines as with other products, particularly the mobile phone.
Incidentally, some of the manufacturers believe that the market in the Philippi
nes is getting more sophisticated when it comes to choosing their washing machi
nes. This is mainly due to the changes in lifestyle of many city-dwelling Filip
inos. With the fast pace of living in the metro, home owners, especially those
living in condominium units, are trying to squeeze their space and budget.
âBuyers are know their lives are getting more complicated so they tend to look
at items and appliances to lessen the hassle for them. Not surprisingly, washin
g machines are among the appliances that are getting âreviewedâ because they ar
e indeed a necessity and, thus, should have the necessary features,â according
to Ma. Joanne Roman, home appliance specialist for Samsung Philippines.
During a press conference, Roman said washing machines are fast becoming lifest
yle devices rather than just single-use appliances. She said that Samsung has b
een monitoring changes in consumer spending when it comes ot washing machines a
nd in most cases, the priority is not just about buying a washing machine but m
aking sure that these fit the right needs of the user.
âIn the case of condominium-dwellers, they want space and so they choose a smal
ler automatic washing machine that can have the same washing action as bigger m
odels. Also they want one that also saves energy and water,â Roman said.
Roman added that washing machines are among Samsung's biggest seller for home a
ppliances, along with airconditioning units and refrigerators, noting that wash
ing machines are increasingly becoming more of a necessity, much like TV sets o
r refrigerators.
The company introduced some of their latest washing machines models in the Phil
ippines. One of their more powerful models is the WD8122, a front loading unit
that uses the new âAIRWashâ technology. This means that air, in this case hot a
ir, is also used to remove unwanted particles in the fabric that causes after-w
ash odors. This also saves water and electricity as AIRWash reduces the need to
do multiple washings of a single batch of clothes.
Another is the WA13, which is an affordable top-loading model. It has a unique
water flow effect that pushes water up from below the rotating pulsator, thus c
reating an even flow around the clothes being washed.
One common feeature for the WD8122 and the WA13 is the âDiamond Drum.â Instead
of just plain walls with straight ridges, the inner wall of the washer's drum a
re made of stainless steel with diamond-shaped corrugations that serve as inter
nal washboards. These add to the cleaning effect of the washing machines.
MANILA, Philippines â Many home appliances are least discussed by tec
hnology reviewers. These include electric fans, flat irons, microwaves and airc
onditioning units, refrigerators and washing machines. This is largely because
they are taken for granted. Consequently, these devices have limited factors to
describe if they are better than the other brands.
Washing machines are among these devices that seem to be misunderstood. One rea
son is that most Filipino consumers would only look at two aspects for a choice
of washing machines: price and capacity. In some cases, it's either a twin tub
or an automatic. Whichever the case, many Filipinos are not as picky with thei
r washing machines as with other products, particularly the mobile phone.
Incidentally, some of the manufacturers believe that the market in the Philippi
nes is getting more sophisticated when it comes to choosing their washing machi
nes. This is mainly due to the changes in lifestyle of many city-dwelling Filip
inos. With the fast pace of living in the metro, home owners, especially those
living in condominium units, are trying to squeeze their space and budget.
âBuyers are know their lives are getting more complicated so they tend to look
at items and appliances to lessen the hassle for them. Not surprisingly, washin
g machines are among the appliances that are getting âreviewedâ because they ar
e indeed a necessity and, thus, should have the necessary features,â according
to Ma. Joanne Roman, home appliance specialist for Samsung Philippines.
During a press conference, Roman said washing machines are fast becoming lifest
yle devices rather than just single-use appliances. She said that Samsung has b
een monitoring changes in consumer spending when it comes ot washing machines a
nd in most cases, the priority is not just about buying a washing machine but m
aking sure that these fit the right needs of the user.
âIn the case of condominium-dwellers, they want space and so they choose a smal
ler automatic washing machine that can have the same washing action as bigger m
odels. Also they want one that also saves energy and water,â Roman said.
Roman added that washing machines are among Samsung's biggest seller for home a
ppliances, along with airconditioning units and refrigerators, noting that wash
ing machines are increasingly becoming more of a necessity, much like TV sets o
r refrigerators.
The company introduced some of their latest washing machines models in the Phil
ippines. One of their more powerful models is the WD8122, a front loading unit
that uses the new âAIRWashâ technology. This means that air, in this case hot a
ir, is also used to remove unwanted particles in the fabric that causes after-w
ash odors. This also saves water and electricity as AIRWash reduces the need to
do multiple washings of a single batch of clothes.
Another is the WA13, which is an affordable top-loading model. It has a unique
water flow effect that pushes water up from below the rotating pulsator, thus c
reating an even flow around the clothes being washed.
One common feeature for the WD8122 and the WA13 is the âDiamond Drum.â Instead
of just plain walls with straight ridges, the inner wall of the washer's drum a
re made of stainless steel with diamond-shaped corrugations that serve as inter
nal washboards. These add to the cleaning effect of the washing machines.

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Down with the washing machine! It was invented by men to enslave women some mor
e! Not to mention all those other home appliances guaranteed to give more chore
s to women! Heck, she even needs to get a helper (katulong) and yaya for the ki
ds because of too many work. Magna Carta of Women Without Washing Machines now!
(raffyboy@yahoo.com)
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How much does this cost? So you mean I do not need a dryer anymore? 1 machine t
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Filipinos in UK find it convenient in using their washing machine due to the fa
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This is such a noteworthy tip!!! I've just arrived in Mississippi and had been
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I cannot imagine my life without a washing machine without it I wouldn't know how to manage time. Washing machines comes in semi and automatic and semi, costs less but I prefer the automatic since it renders all the help I need and relieves me. The WD8122 which is specially designed to remove unwanted particles in the fabric sounds very good. Since it saves water and electricity I'm thinking of going for this model if I ever plan on buying a new one.
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Well, i think they usually have double jobs in one day. When they put their dirty clothes in a washing machine, when said machine stops they could be left outside the clothes line to dry during summer season, thanx for sharing.
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