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By Lawrence Casiraya INQUIRER.net voice-commodity.JPGSINGAPORE--From a technology perspective, talk is cheap already -- if you take communications to mean literally voice alone. Unified communications, as a concept, basically means more than just voice, but spicing it up with other means like instant messaging or other PC-based applic ations like Skype. As a concept, though, it would depend on how which vendor is selling it -- Microsoft sees it from a software perspective, HP more on integration of these various applicati ons. Ericsson, meanwhile, is taking it from a mobility perspective. Or in simpler terms, UC makes sense if y ou can do all these things outside of the office. Rhajiv Bhatia, product manager from Ericsson in Sweden (pictured above during a n interview with journalists) thinks of UC as way for companies to utilize exis ting fixed lines (that one sitting on your desk) more by merging them with mobi le networks. He thinks carriers need to shape up and shift focus away from voic e and look for ways to drive revenue out of data. Bottomline, with unified communications, you will be doing more than just talki ng to your boss or colleague on your mobile phone. It will make the mobile phon e of the future a lot smarter than it already is today.

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